Privacy Policy

We believe in doing the right thing, so we promise to play nice with customer-data.  We don't buy, sell or share our customer data.  We've been like this since day one, long before we’d heard the initials GDPR (that’s the European Regulation 2016/679, aka General Data Protection Regulation).

But GDPR requires us to set out how that ‘playing nice’ works.  So here goes.

When you make an enquiry

We ask for just enough information to help us answer your enquiry: 

  • your email address, 
  • the dates you’re interested in, 
  • the number of people in your group.  
  • any other information that might be relevant to your enquiry

We use that information to answer your query. And that's it.  We don't sneak you onto a mailing list and bug you for the next decade.  

When you make a booking

We ask for a bit more information:

  • your email address
  • your home address  
  • your mobile phone number
  • names of all the guests staying
  • the age of any guests under 18
  • any allergies or dietary requirements (for catered service guests only)
  • how you’ll be getting to the chalet (winter guests only)

Its mostly about helping to help us deliver a great service. If we know you have small children, we’ll get the high-chairs out of storage, and have the stair gates ready.  When you give us your travel details, it means we can track for flight delays, or let you know if you'll need snow chains for a car to get up the hill.  It’s all about being helpful, rather than stalky. But if bothers you, you don’t have to tell us.

Unless you ask us to ring you, we'll usually contact you about your booking by email.  We'll only call if there's something nly contact you by phone for something urgent, or if we've had a response on email.

Following your stay, we use your email to thank you for staying with us, and inviting you leave a review, connect with us on social media.  We won't keep bugging you.  

French law requires us to keep record the names & addresses of all non-french visitors.  We're obliged to keep that for six months.  

All catered stays, and most self-catered stays, are confirmed via our online booking form.  When you complete that form, your details are held in a secure system, with password controlled access, compliant with GDPR requirements.  If you book a self-catered stay through one of our booking partners (eg AirBnB, HomeAway), your data is handled by them and they must comply with GDPR regulations and have their own safeguards and policies in place.

Newsletters & spam

We don’t do either.  We use Facebook, Instagram, and our own blog to let folks know what’s happening in our corner of the world. You can subscribe to our blog, and get an email alert each time there’s a new post.  But that’s all the email you’ll get.  We promise no spam. 

Cookies

We use analytics cookies on our website, so that we better understand how visitors use the site and keep improving it.  That’s all.  Nothing else.  You can opt-out (by clicking ‘no’ on the banner) if you don’t want us to have that information.  

Accessing the data we hold

You have the right to request a copy of the information we hold about you, and we’re happy to provide it.

Deleting your data

We purge all the travel/age/dietary data at the end of each season.  That’s in April for the ski season, and October for the summer season.  We’re required by French law to keep financial records for 7 years, so we can’t remove your name/payment amount/dates until then.  

All customers have the right to ask us to remove their details from our records.  However, this does not override the legislative requirements.  

Get in touch

Any questions about data?  Just email us hello@purealps.com and we’ll get back to you pronto.